Provide citations and references in APA format where necessary.
Topic 1 -Chapter 12
Select a corporation, labor union or other group that actively advertised for or against a federal candidate in the last election cycle. Prepare a written response that addresses the following questions:
(1) Who did the group support?
(2) Why did the group support this candidate?
(3) What type of advertising did the group use?
(4) What was the nature of the advertisement?
(5) Was the advertisement consistent with the campaign strategy of the candidate?
(6) What was the ultimate outcome of the election?
(7) What impact will this spending have on a candidate’s future decisions?
Topic 2 – Chapter 13
Go to www.goodguide.com (Links to an external site.) (a website that provides consumers with information on the health, environmental and social impacts of certain products). Select a product that you use or would consider using. Click on “Full Rating Details for This Product.” Identify the product in your typed response and answer the following questions:
(1) What is the product’s overall score? What does this score mean?
(2) Environment: What is the product’s score regarding environmental impact? What factors were considered in calculating this score? Why did the product earn this score?
(3) Community (Society): What is the product’s score regarding society? What factors were considered in calculating this score? Why did the product earn this score?
(4) Employees (Workers): What is the product’s score regarding workers? What factors were considered in calculating this score? Why did the product earn this score?
(5) Consumers: What is the product’s score regarding consumers? What factors were considered in calculating this score? Why did the product earn this score?
Topic 3 – Chapter 14
Research how Toyota handled complaints that it received from 2008-2010 regarding runaway acceleration problems. Specifically, note how the company dealt with the vehicle problem, those directly impacted by acceleration issues, and its own shareholders and employees. Compare Toyota’s response to Johnson & Johnson’s response to the Tylenol crisis. Based on this comparison, evaluate Toyota’s response.
What did the company do right?
What should it have done differently?
How could a company that had been held out as an exemplar of product quality produce over 8 million vehicles with safety issues?
Topic 4 – Chapter 15
What are several of the most important environmental issues now receiving worldwide attention?
TEXT BOOK
Business and Society: Ethics, Sustainability, and Stakeholder Management, 9th Edition
Archie B. Carroll University of Georgia , Ann K. Buchholtz Rutgers University
ISBN-10: 1285734297 | ISBN-13: 9781285734293
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