Joint Venture

BUS693 Joint Venture
Write a 2-3 page APA paper (excluding title and reference pages) that addresses the following:

Research, describe, and analyze a company that recently developed a joint venture.
Evaluate if the decision to pursue a joint venture was the right strategic decision in giving the firm a competitive advantage.
You are required to use at least two outside resources to support your paper
Carefully review the Grading Rubric (Links to an external site.) for the criteria that will be used to evaluate your assignment.

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Required Resources
Text
Yip, G.S. & Hult, G.T.M. (2012). Total global strategy (3rd ed.). Retrieved from https://www.vitalsource.com

Chapter 3: Building Global Market Participation
Chapter 4: Designing Global Products and Services
Article
Fidelman, M. (2013, December 5). Here’s why Microsoft’s new mobile strategy will help it overtake Apple in 3 years (Links to an external site.). Forbes. Retrieved from http://www.forbes.com/sites/markfidelman/2013/12/05/heres-why-microsofts-new-mobile-strategy-will-help-overtake-apple-in-3-years/

Websites
Anheuser-Busch InBev (Links to an external site.). (http://www.ab-inbev.com/)

 

Total Possible Score: 5.00
Joint Venture
Total: 2.00
Distinguished – Excellent choice of a company that recently developed a joint venture. The description is exceptionally thorough, well-researched and includes information on the nature of the venture.
Proficient – The description of a company which recently developed a joint venture is sufficient and includes research on the nature of the venture.
Basic – An adequate description of the company is given. The description would be improved by adding details based on research regarding the company and its recent joint venture.
Below Expectations – The nature of the organization chosen is vague or unclear. This point would be improved by the addition of researched details regarding the company and its recent joint venture.
Non-Performance – Research and description of a company that recently developed a joint venture is either nonexistent or lacks the components described in the assignment instructions.

Evaluate the Decision to Pursue a Joint Venture
Total: 1.00
Distinguished – The evaluation of the company’s decision to pursue a joint venture is clear and comprehensive. The determination as to why it was the right strategic decision is well-researched, detailed, and addressed with critical thought.
Proficient – Sufficient evaluation of the company’s decision to pursue a joint venture is given. Your determination as to why it was the right strategic decision is sufficiently researched and has been addressed with critical thought.
Basic – Adequate evaluation of the company’s decision to pursue a joint venture is given, although additional research and detail to illustrate why it was the right decision would have added credibility and depth to the response.
Below Expectations – Evaluation of the company’s decision to pursue a joint venture is vague and/or incomplete. Additional research would have revealed reasons the joint venture was the right strategic decision.
Non-Performance – The evaluation of the company’s decision to pursue a joint venture is either non-existent or lacks the components described in the assignment instructions.

The Competitive Advantage the Joint Venture Provides
Total: 1.00
Distinguished – Excellent evaluation of the joint venture’s competitive advantage. Details and examples clearly illustrate that a competitive advantage occurred in one or more of the common areas of competitive advantage.
Proficient – Sufficient evaluation of the joint venture’s competitive advantage has been given, along with adequate details and examples. It is clear that the competitive advantage impacted the common areas.
Basic – An adequate evaluation of the joint venture’s competitive advantage is given, although additional details to illustrate that the advantage was competitive in nature would have improved the essay.
Below Expectations – The competitive advantage that the joint venture provided is vague or unclear. Research of the joint venture should be better integrated in the analysis.
Non-Performance – Identification of the competitive advantage the joint venture provided is either nonexistent or lacks the components described in the assignment instructions.

Reading: Analysis
Total: 0.20
Distinguished – Appraises tactics for relating ideas, text structure, or other textual features in order to gain knowledge or insight within and across texts and disciplines.
Proficient – Recognizes connections among ideas, text structure, or other textual features, to analyze how they support a sophisticated understanding of the text as a whole.
Basic – Recognizes the connections among portions of a text in considering how these contribute to a fundamental understanding of the text as a whole.
Below Expectations – Makes an effort to recognize portions of a text as needed to respond to inquiries posed in the assignment.
Non-Performance – The assignment is either nonexistent or lacks the components described in the instructions.

Written Communication: Control of Syntax and Mechanics
Total: 0.20
Distinguished – Displays meticulous comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains no errors, and is very easy to understand.
Proficient – Displays comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains only a few minor errors, and is mostly easy to understand.
Basic – Displays basic comprehension of syntax and mechanics, such as spelling and grammar. Written work contains a few errors, which may slightly distract the reader.
Below Expectations – Fails to display basic comprehension of syntax or mechanics, such as spelling and grammar. Written work contains major errors, which distract the reader.
Non-Performance – The assignment is either non-existent or lacks the components described in the instructions.

APA Formatting
Total: 0.20
Distinguished – Accurately uses APA formatting consistently throughout the paper, title and reference page.
Proficient – Exhibits APA formatting throughout the paper; however, layout contains a few minor errors.
Basic – Exhibits basic knowledge of APA formatting throughout the paper. Layout does not meet all APA requirements.
Below Expectations – Fails to exhibit basic knowledge of APA formatting. There are frequent errors, making the layout difficult to distinguish as APA.
Non-Performance – The assignment is either non-existent or lacks the components described in the instructions.

Page Requirement
Total: 0.20
Distinguished – The paper meets the specific page requirement stipulated in the assignment description.
Proficient – The paper closely meets the page requirements predetermined in the assignment description.
Basic – The paper meets over half of the page requirement.
Below Expectations – A fraction of the page requirement is completed.
Non-Performance – The assignment is either non-existent or lacks the components described in the instructions.

Resource Requirement
Total: 0.20
Distinguished – Provides ample sources and uses the correct amount of sources from the specified search agents.
Proficient – Provides the approximate number of sources, while using some of the correct search agents specified in the assignment instructions.
Basic – Provides over half of the sources required in the assignment instructions.
Below Expectations – Barely provides adequate sources and unable to include sources from specified search agents.
Non-Performance – The assignment is either non-existent or lacks the components described in the instructions.

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