Business Policy Analysis of a Company
Business Policy includes a /variety of skills needed to help companies
to succeed.
Select a company you admire and write a paper about it. This is a
paper where you will decide what to write about and what you like the
most about this company. The only requirement is that you must include
the strategy utilized by the company.
GUIDELINES FOR YOUR ASSIGNMENT INCLUDE:
1) Sections on paper
a. Company Background / History
b. Vision & Core Values
c. Environmental Analysis
i. Industry Size & Growth
ii. Competition
d. Financial performance
e. Five Forces analysis
f. SWOT Analysis
g. Current Strategy
h. Conclusion
i. References
2) Paper guidelines:
a. Use the cover provided in class (Available on BB)
b. Research needed: Minimum: 2 academic journals, 3+ regular media
outlets.
3) Assignment guidelines:
a. Papers should be double-spaced and typed with 1″ margins (top,
bottom, right, and left).
b. Type size should not be larger than 12 pt.
c. Your name and class at the top left. You can also use a cover page.
d. Paper title at the middle of the paper (top).
e. PPT slides are required.
