Foreign Markets

Companies collect a wide variety of information about their foreign markets to decide in which countries to conduct business and which market segments in these markets they should target.

Part 1A: Identify and briefly describe the three major markets that exist in all foreign markets?:

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Part 1B: Provide an example of product/services for each market and identify the target customers.
For this discussion question, you must support your analysis with a peer-reviewed article. The article must be published between 2015 and 2020. Examples of journals with peer-reviewed articles include Critical Perspectives on International Business, International Journal of Management, Journal of International Business Studies, Journal of International Business Research, Journal of International Trade & Global Business Perspectives, or Management International Review.

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